Glenfiddich has launched a blog, written by Ian Millar and Ludo Ducrocq, Chief Brand Ambassador and Global Brand Ambassador, respectively. Hugh MacLeod says Glenfiddich is his “least favorite single malt Scotch on the planet,” and that the gents titles are inane. He does, however, credit them for giving the blog a go. Interestingly, there is […]
In a disturbing, but typical move, corporate America is shoving its wares in the face of drunken college students on break from their northern campuses. According to USA TODAY: Companies such as Coca-Cola, Unilever and Paramount Pictures have stamped ads on hotel room staples, from pillow cases and shower curtains to room card keys and […]
[via New York Times]
From New York Times: A bill under debate in the French Parliament may require iPods to be able to play music purchased from competing Internet services, not just Apple Computer’s own iTunes Music Store, forcing changes in the business model that gave rise to the revolution in legal digital music downloads. The outcome of the […]
If you work in advertising or a related field, it’s likely that you work too many hours and juggle too many tasks. For your own good, your firm’s benefit and your client’s benefit, stop it now. This story in Fortune explains why. What scientists have only recently begun to realize is that people may do […]
“We have a perception that we are not hot, and that perception keeps us from being hot…We have to get a couple of [big] wins, and that perception will go away.” -Pat Fallon speaking to the WSJ Marc Babej thinks the standard for “hot” should be rooted in the only thing that really matters about […]
The manual Rubel speaks of–“Social Computing: How Networks Erode Institutional Power, And What to Do About It” from Forrester–costs $299. So, I think I’ll pass. However, I will study the chart, he kindly provided.
According to USA TODAY, Microsoft is prepared to spend $500 million to help market Windows Vista and Office 2007, the latest versions of the company’s dominant desktop PC operating system. Microsoft is “desperate to change” the mindset that current desktop software is “good enough,” Paul DeGroot, licensing analyst at Directions on Microsoft, says. Vista and […]