Adpulp
Advertising News and Know-How
By David Burn
Thanks to Fallon's New York office, one p.c. term for the holidaze has been replaced by another much longer and more difficult to say p.c. term. To support Virgin Mobile, Fallon whipped up the "Chrismahanukwanzakah" moniker, appealing to all religious sects in one multiple syllable word. The seasonal campaign features greeting cards, designed by British illustrator Fiona Hewitt. The cards depict a reindeer with a …
Continue Reading about Fallon Puts “Happy Holidaze” To Bed →
By David Burn
Is it any wonder the CA Advertising Annual arrives during the holiday season? Mine arrived today via the postal service. Same cast of characters as always. You don't even need to study it. Put the $24 (newstand price) towards some whiskey, is my advise. Or beer, if you favor malt beverages. Crispin Porter + Bogusky, Fallon, TBWA Chiat/Day, Arnold, Carmichael Lynch, DeVito Verdi and Wieden + Kennedy are the big …
By David Burn
from Indianapolis Star: A food fight broke out at the Supreme Court on Wednesday, with justices considering whether the government can force ranchers and farmers to pay for ad campaigns with catchy phrases like Beef: It's what's for dinner" and billboards featuring milk mustaches on celebrities. Farmers are challenging the multimillion-dollar beef promotion program, saying they shouldn't have to pay for ads they …
Continue Reading about Cattlemen Bring Beef To Supreme Court →
By David Burn
Steve Rubel points to an interesting spec spot for Apple's iPod Mini. The spot was created by George Masters in order to pimp his considerable motion graphics skills. Nice work, George. …
By David Burn
Adweek reports Minneapolis-based Buffalo Wild Wings is flying south to West Wayne with their $2 million account. West Wayne has offices in Tampa and Atlanta. West Wayne is also the agency famed Minneapolis copywriter, Luke Sullivan, fled to a few years ago. I'm not exactly sure where Mr. Sullivan, author of Hey Whipple Squeeze This, is today. I want to say GSD+M in Austin. Maybe a reader can verify that for us. …
By David Burn
from Ad Age: Once again, ad agency executives can be thankful for car dealers. According to a new national poll, the image of advertising professionals has deteriorated in the last year when it comes to honesty and ethical standards. Only 10% of those polled by the Gallup Organization rated ad people's ethics as "very high" or "high," just ahead of car salesmen, the perennial last-place finishers, who scored 9%. Ad …
Continue Reading about Ethical Standards? What Ethical Standards? →
By David Burn
Thanks to Greedy Girl for pointing to Dove's new Campaign For Real Beauty. Greedy Girl says, "I …
By David Burn
Globe and Mail has a thoughtful piece on the emerging trend whereby bloggers are paid to pimp a product. To me this new activity is another form of paid word-of-mouth; therefore, it presents some issues worthy of further investigation and contemplation. Vancouver, BC content management company, Marqui, is currently offering $800/month to a select group of bloggers who agree to mention Marqui on their media …
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