Boing Boing's Xeni Jardin caught up with Mark Cuban recently to discuss his latest, and perhaps greatest, business challenge--building the first all-digital theater empire. Here are some excerpts from her Wired article: Getting to the Bunker, as Mark Cuban's assistants call his underground office, means tunneling deep into the American Airlines Center, the 20,000-seat stadium that's home to his Dallas Mavericks …
Ask Better Questions. Get Better Results.
Adweek reports that John Livengood has been promoted to executive creative director at DDB Seattle. No doubt for lucid thinking like this: "My whole perspective is, creatives need to change the questions we ask," he said. Instead of asking clients what they want in terms of campaign components, Livengood suggested, "ask them what they want people to do. Not, 'Do you want a print campaign?' But 'What's the business …
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eBay Pimpin’ Gangsta Garb
from San Jose Mercury News: Looking for the latest Norte …
AdPulp’s Most Admired
Fortune--a magazine I generally find useful--has added "Advertising and Marketing" to its list of industries for their 2005 America's Most Admired Companies report. Here are the winners: 1-Omnicom Group 2-Vertis 3-Grey Global Group 4-Interpublic Group I've never heard of Vertis, until now. I once worked for an Omnicom agency and it was an okay experience. Grey and Interpublic are probably okay to work for, as well. …
Why People Hate Advertising: Reason 112
H&M's desecration of The Flatiron Building Thanks to Room 116 for the pointer. …
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Caption Writing Contest
Your caption here One of the great things about a blog is the level of interaction with readers made possible by comments. AdPulp has some incredibly witty readers and to showcase that wealth of wit, we're conducting a caption wrting contest for the above image. The best caption (as judged by yours truly) will be taken from the comments area and placed here, in the post. Thanks for playing. …
Augie Takes A Knee
Having worked on the Coors account for a number of years, I can report what a dog and pony show the annual distributors conventions is. So, it comes as no surprise to read in Brandweek the lengths August Busch IV went to to impress his distributors. August Busch IV had whipped up the crowd of Anheuser-Busch distributors into a frenzy with an impassioned speech, promising that the No. 1 brewer would tell America the …
Harvard Students Are Brand Sensitive. Duh.
from Boston Globe: There are some things that even a $40,000-a-year Ivy League education can't buy. At Harvard, it's Frosted Flakes and Lucky Charms. Angry cereal fans are lashing out after Harvard University cleared its dining halls this school year of brand-name cereals, such as Fruit Loops and Cap'n Crunch, and swapped them for less expensive, apparently healthier options like Tootie Fruities and Colossal …
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