Adpulp
Advertising News and Know-How
SEATTLE—There are rubber chickens hanging in the agency’s storefront-like window facing 5th Avenue in downtown Seattle. There’s a giant statue of Merlin greeting you at the door. There’s a jar full of white powder marked “cocaine” in the bathroom. The CEO’s office is decorated like a butcher shop, and the CCO’s office resembles a set piece from “Baywatch.” But Cal McAllister and Ian Cohen, the “Headmasters” of …
Continue Reading about Valuable Lessons Learned At Wexley School For Girls →
So in the past two weeks, we've seen a couple of spots go for a disguised profanity joke. And they're getting attention. First, the Kmart "Ship My Pants" spot: And now, the Philips Norelco "I'd FAQ Me" spots: As I learned when I wrote this Talent Zoo column about cursing, clearly there's something about cursing, or the hint of it, that gets attention and publicity. But are these spots taking the …
This is a pretty fun look at the thinking behind Coke Zero's sponsorship of March Madness. From Droga5: I'm not sure exactly when or where else it appears other than SlideShare, but that's enough to suspect it'll get passed around the office by basketball lovers. …
Continue Reading about Coke Zero Even Makes PowerPoint A Bit More Refreshing →
I have to admit, I’m a sucker for books like the one created by M&C Saatchi, “Brutal Simplicity of Thought: How It Changed The World.” Much like its title implies, this is a simple book: Elegantly written and designed, each two-page spread offers a simple visual, along with one question and a three-sentence answer. Some of the premises are more philosophical than others: “How did an Irish Pointer discover …
Continue Reading about Brutal Simplicity Of Thought Looks Good But Simply Lacks A Deep Purpose →
In the first episode of "Portlandia," Fred and Carrie order meals in a restaurant, then decide to visit a farm to find out how the animals they're eating were raised. Absurd? Maybe. But I've noticed that when I visit local farmers' markets, I appreciate the growers and farmers, and their food, more. I think that more clients and agencies -- all members of the team -- should visit each other and meet …
Continue Reading about Advertising Could Use Some Farm-to-Table Thinking →
So I'm zoned out here watching "Seinfeld" reruns when this spot comes up: Gotta admit, it's a pretty good way to grab viewers' attention. Even that of a gringo like myself. …
Every advertising awards show season brings with it a crop of scam ads that get entered into shows and win. This year (and it's still early in the year,) a campaign created by JWT India for Ford got nailed for being fake. The creatives supposedly responsible for the ads were terminated. Ad Age has been on the story all week. Not only has the Ford scandal been a ding to JWT India's reputation, it's also now …
Continue Reading about Scam Ads Are Nothing New. Perhaps The Old Ways Of Judging Aren’t Working. →
SEATTLE—There weren’t any Grumpy Cats like at SxSW or half-naked Argentine Creative Directors like at Cannes, but the MarketMix 2013 Conference sponsored by the Puget Sound American Marketing Association did prove worthwhile, at least from this copywriter’s perspective. The key to these types of conferences is to pick some sessions on topics you don’t know much about. Although many speakers seem to be pimping …
Continue Reading about MarketMixNW 2013 Offers Up A Valuable Mix Of Marketing Information →
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