The Wall Street Journal (paid sub. req.) is running a fascinating look at modern retail in India and the man who figured out how to make it work. Kishore Biyani, 45, owns Pantaloon Retail Ltd., India's largest retailer. Food Bazaar, Mr. Biyani's Western-style supermarket which makes up more than 60% of the annual sales of Pantaloon, now has 93 outlets in the country. Big Bazaar, which sells household goods and …
Note to AT&T: Don’t Piss Ed Ved And His Buddies Off
Pearl Jam, a band famous for taking stands, is taking another. During last Sunday's headlining performance at Lollapalooza in Chiacgo, censors at AT&T's Blueroom deleted two lines from the live (but time delayed) webcast that were critical of President Bush. During the performance of "Daughter" the following lyrics were sung to the tune of Pink Floyd's "Another Brick in the Wall" but were cut from the webcast: - …
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Wouldn’t Sarandon’s Journal Be A Moleskine?
Much is made of contextual advertising and the various incongruities it creates. Well, here we have a rough juxtaposition in print. Liberal activist Susan Sarandon and The Wall Street Journal. I'd argue the fit was poor prior to Rupe's $5 billion takeover of Dow Jones, but now the match is farcical. …
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Power Point Is The New Business Book
"The realization that shopping was getting cast in a specific—yet broader—cultural context made me curious about the role of shopping in modern American life." -Meg Kinney Meg Kinney, Executive VP of Strategic Planning at The Integer Group, is a former colleague of mine. Her investigation of shopper culture is now available as a PDF from Hub Magazine, a Reveries.com publication. A Flash version with embedded video …
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Peel To Win! It’s Admazing!
From the Netherlands comes "the ultimate, nonintrusive, cutting-edge, most incredible advertising method available" on the internets today... That's right, Peel Away Ads can be yours for the amazing low price of $37. Why wait until the price goes up to $97, or even $197? Do it NOW for just pennies on the dollar... [via Truemors] …
Will Run For Mayor For Food
image courtesy of Flickr member, Laughing Squid According to Scott Beale, San Francisco artist "Chicken John" Rinaldi, wants to run for mayor, but needs to raise $5000 by 5pm this Friday, August 10th in order to be on the ballot. To meet this monetary demand from the city, Chicken scraped together enough money to run the ad above on page 19 of the August 8th edition of the San Francisco Bay Guardian. In the ad, …
New Media 4 New Consumers
Looking for a client who understands the social media sphere of influence? Universal Studios has (at least) one such creature. photo courtesy of Flickr user, FPRA Cynthia Gordon, VP of Corporate Communications and TV Program Development at Universal Studios, speaking at the Florida Public Relations Association annual conference, described how Universal tapped bloggers, appropriate web sites and YouTube to market …
The Micro Persuader On Twitter-like Applications
"If Web 2.0 is like golf, then a blog is a nine iron, while a micro-blog is a putter. It's all still golf, but bloggers are starting to mix it up, and the course is changing." -Steve Rubel in Ad Age …
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