American Copywriter points to a broadcast campaign for the Utah State Fair. The spots feature Jon Heder, the actor best known for his role in Napolean Dynamite.
By the way, the film is set in Preston, Idaho, a short distance from the Utah state line.
In a related note, this quiz can help determine which Napolean Dynamite character you are.
Dan Goldgeier
David Burn
Shawn Hartley
Wade Sturdivant