Paul Isakson is a planner working in Minneapolis. His tweet is in response to Joseph Jaffe’s talk last night at the Fine Line.
For the record, Steve Hall sees social media and conversational marketing as “two entirely different things.”
Discover more from Adpulp
Subscribe to get the latest posts sent to your email.
Did I say I hate social media or just the word MEDIA?
I’m not sure I hate it, although I do prefer conversational marketing to it. I guess “new media” and “social media” have the same inward facing integration challenges and I just want to make sure the industry doesn’t have to go through the same dysfunctional song and dance before it is forced to accept an idea whose time has come.