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The Need for Advertising Is Black and White

MARYNA.jpg
Belarusian fashion model, Maryna Linchuk, is one of The Gap’s new stylemakers, joining Liv Tyler, Scott Schuman, Chanel Iman, Clemence Poesy and others in the fashion brand’s latest print campaign.
See FabSugar for more images, or Ad Age for some of the business thinking behind the approach.

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About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.

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