The French Raise Their Glass

An adult beverage with an urban audience, is saying cheers to our newly elected urban President.
French cognac-maker, Hennessy, is selling 180,000 limited-edition bottles in honor of the 44th President of the Unites States.
A percentage of proceeds is being donated to the Thurgood Marshall College Fund.
Bottles are on sale in Washington, D.C., Maryland, Illinois, New York City, and Georgia for $30 dollars. The price on eBay in six months will no doubt be substantially higher.
[via New York Magazine]

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.