Taylor Swift’s new pro-Pride release, “You Need To Calm Down,” has been on YouTube for just 24 hours and already the music video has been viewed more than 20 million times.
Sometimes, it takes a pop star.
The vibrantly colored, surreal video features her reunion with Katy Perry along with cameo appearances from Ellen Degeneres, Ryan Reynolds, Dexter Mayfield, Laverne Cox, Karamu Brown, Rupaul, and many more.
The setting for the video, directed by Drew Kirsch, is a pastel-colored trailer park, with anti-LGBT protesters being faced down or ignored by the flamboyantly dressed stars.
The video closes with this message: “Let’s show our pride by demanding that, on a national level, our laws truly treat all of our citizens equally. Please sign my petition for Senate support of the Equality Act on change.org.
Swift’s petition is nearing 300,000 signatures. Again, this happened in one day.
Don’t Be Mad, Be GLADD
How happy is GLADD today? The not-for-profit organization which was founded in 1985 is now immortalized in song.
Why be mad, when you can be GLADD?
Hours after Swift introduced her new song, GLAAD started to see an influx in donations from fans around the world.
Anthony Ramos, Director of Talent Engagement at GLAAD, said, “The fact that she continues to use her platform and music to support the LGBTQ community and the Equality Act is a true sign of being an ally. ‘You Need to Calm Down’ is the perfect Pride anthem, and we’re thrilled to see Taylor standing with the LGBTQ community to promote inclusivity, equality, and acceptance this Pride month.”