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Starbucks Dials Up The Appetite Appeal

There was a time not too long ago when Starbucks didn’t believe in advertising.

From the look of things, those days are long gone…

https://youtu.be/F02yvzOkUxE

https://youtu.be/e7HxptdvPb4

Both product spots deliver the feel and rhythm of summer and make the drinks seem like the correct answer to a question you didn’t know you were asking.

About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.

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