Spotlight On NW Creative: Magneto Brand Advertising

Why do ad agencies have self-promo Web sites? To show off their skills and gain new business. Duh. Sadly, most shops leave off at the portfolio, proprietary process and case study pages when what people really want to know is what kind of people work there.

Thankfully, Magneto Brand Advertising in Portland helps visitors to its site, or blog as the case may be, get a feel for the place.
The agency’s Twitter page, manned by @Buzz_Winkle does too.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.