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Right Out Of The Chick-fil-A Playbook

What is it about cows that lead advertising execs to treat them anthropomorphically?
AmandaCow.jpg
Yes, there is a character blog attached to this effort.

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About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.

Reader Interactions

Comments

  1. Evan says

    Looks like a really creepy message from Don Corleone to me. But I’m not a fan of Silk anyway — it’s 8th Continent or nothing in my house.

  2. True says

    This is so good, I feel like throwing out the two cartons of Light Silk I bought last night.

  3. Margarita says

    Oh barf.
    On behalf of all the wonderful, mostly quiet cows on our farm, I am offended by these vapid characterizations.