Pepsi finished the night strong with MacGruber. You’ve got the Saturday Night Live skit, an 80s hit TV show and the star from that show, splashy graphics, a catchy tune, plus an inside joke about product placement. Well done.
By David Burn
Pepsi finished the night strong with MacGruber. You’ve got the Saturday Night Live skit, an 80s hit TV show and the star from that show, splashy graphics, a catchy tune, plus an inside joke about product placement. Well done.
David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.
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