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Ghosts In The Packaged Goods Attic

New York Times advertising writer, Stuart Elliott, gets off a gem of a lead in today’s paper:

Anolther ghost brand is seeking to shed its ectoplasm and become more corporeal.

It’s hard to resist reading a story with such an auspicious beginning.

About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.