Ghosts In The Packaged Goods Attic

New York Times advertising writer, Stuart Elliott, gets off a gem of a lead in today’s paper:

Anolther ghost brand is seeking to shed its ectoplasm and become more corporeal.

It’s hard to resist reading a story with such an auspicious beginning.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.