Breckenridge Brewery -- 45th in size among the 1,800 U.S. craft breweries -- is enhancing its grassroots and print efforts with four, 15-second "Truth in Beervertising" spots from Denver's Cultivator Advertising & Design. According to Maketing Daily, the commercials are airing only on Fox 31 Colorado but they are realizing reach far beyond that because of their deadpan humor. "Beer bloggers and …
Pro Tools On Windows 7 Turns “Detention” Into A Sound Studio
From January 4th through April 7th, Windows asked filmmakers from around the world to show off what Windows 7 and Windows Live could do. The contestants were asked to submit a short video that spoke directly to students. The winning director, Josh Soskin, said, "I was really into this concept, that out of boredom we can create beauty--that the artistic process can be a form of salvation anywhere, even in …
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Starburst Is Solid, Yet Juicy
LatinWorks in Austin, TX, has crafted some strangely charming spots for Starburst. I like the ads because they're based on a product attribute. Fundamentals, for the win. …
In Cali’, Home Head Is The New Hat Head
Red Tettemer + Partners’ new campaign for the CALIFORNIA ASSOCIATION OF REALTORS focuses on injecting positivity, optimism and humor into the home buying and selling process. In other words, it's about all the things that buying and selling a house in today's market is not. There's also a microsite to visit, where one can learn more about the Home Heads. For the serious-minded home shopper and seller, …
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Come On Sparah, Tweet That Shit
Celebrity, like underwear, is manufactured. If you doubt the veracity of my statement, please view the following... That's right, one part Spencer Falls and another part Sarah Carroll equals the soon-to-be-fabulous Sparah, the new celebrity couple manufactured entirely by Virgin Mobile. The spot is from Mother New York and it's directed by Biscuit Filmworks' Aaron Stoller. …
Sparkling Cider Paired With Beefcake
Pink and Poodle/Amersterdam injects some sex appeal into this new spot for Jillz Sparkling cider, a Heineken product. If you need a bit more beefcake in your day, head over to the "making of" video on Vimeo. …
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Sub-Premium Beer Brand Makes Quality Advertainment
This "Keith Stone" dude from Saatchi & Saatchi/NY is pretty smooth on skates. Take a look: The spot was directed by Baker Smith and Butter Music & Sound worked on the music. Apparently, fans of the spot have asked the agency about the opening song, assuming it’s a real, long-lost gem from decades past. It does have a hint of Foghat. In other brand news, Keystone nearly tripled its measured media spending in …
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Morons Don’t Shop KAYAK.com
BFG9000, not to be confused with BFG Communications (where I used to work), is a new agency named for Gerry Graf's dad, Barton F. Graf, and the BFG9000 gun from the video game Doom. Graf recently left Saatchi & Saatchi to form the new agency. Here's a look at some of the first work from the shop for travel site, KAYAK: …
