You don't have to be Ronald Reagan to say It's Morning Again in America." You just need a horn player and Crispin Porter & Bogusky on your side. "While there are certainly people who continue to find the current economy challenging, there are entrepreneurs who are not only thriving but also building a road map for future growth," says Julie Fajgenbaum, vice president at American Express OPEN. OPEN--the small …
I Blog For Bikes
People for Bikes wants to let policy makers, the media and the public know that bicycling is important and should be promoted. Here's their print campaign in support of Bike To Work Week. Colle + McVoy teamed up with the national coalition Bikes Belong to create People for Bikes, an entirely new brand and movement to make our world a more bike friendly place - to build more trails, paths and bike lanes, to make …
Absolut v. Stoli, Fantasy v. Reality & Content v. Advertising
[via Adfreak and Adfreak again] …
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Despite Massive Under-Employment, “We Are All Workers”
It may be a holiday weekend, but Levi's wants us to know "We Are All Workers."' To go with the ad above, Levi's, Wieden+Kennedy and The Sundance Channel also produced an episodic documentary about the plight of Braddock, PA, a rust belt town that's been hit particularly hard by economic forces. Here are the first two episodes: We Are All Workers: Episode 1 - The Seeds of Change We Are All Workers: Episode 2 - The …
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Crafty Cut Outs Introduce The Real People Behind The Juice
Here's some new work from Cole & Weber United for Tree Top Apple Juice. Consisting of digital, social media and print elements, the campaign brings to life real stories of Tree Top farmers and employees, illustrated through the vivid hand-cut paper art of Jayme McGowan. …
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Jack Link’s Beef Jerky Uses Physical Comedy For The Win
Jack Link's Beef Jerky is back with new television commercials--its first since 2008. A continuation of its popular Messin' With Sasquatch advertising campaign, the new spots feature more classic pranks played on the unsuspecting woodlands creature. "The campaign boasts a grab-life-by-the-horns mentality," says Brock Davis, creative director at Carmichael Lynch, the agency on the campaign. New ads will rotate on …
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Adding Clicks To A Classic
Through the use of immersive technology, visitors to Burberry.eu are now able to select and control the view and of the brand's latest campaign, cast and products. "I want anyone who sees the campaign not just to see images, but to feel a part of what we have created; connecting people through technology, music, the collections, the attitude, and the emotion captured," says Christopher Bailey, Burberry's Chief …
It’s Okay, Share A Laugh With Your Banker
TDA in Boulder has been one of my favorite ad shops for a long time. Here's some new work from the agency for their client, First Bank. Bill Green at Make the Logo Bigger isn't wild about the campaign--he feels the copy is too telegraphic, for one thing. My own thoughts are this: banks are rarely willing to have fun, money being the serious subject that it is. Ergo, I commend First Bank and TDA for bringing the …
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