HP is urging Web developers to celebrate their creative potential through Mobile Expressionism, a new campaign from Seattle- and London-based Creature. The idea is to support the vision of developers as modern day artists, able to demonstrate their contributions to popular culture using mobile content. Creature commissioned several leading illustrators and artists to create nine […]
Art of Advertising
This commercial just baffles me. If you watch too much CNN and MSNBC like I do, you can’t miss it. The copy says we can all get “in step with” what GE’s doing. So that naturally ties the whole spot together. What do you think of this million-dollar slice of ecomagination?
As a copywriter in an ad agency that does as much digital work as traditional, I’m acutely aware of the need for multi-faceted writing and ideas that work across media. But as an instructor at Portfolio Center, I’m faced with teaching beginning ad students the fundamentals of concepting and writing. And I find that if […]
When the news of Leslie Nielsen’s death spread last week, it spread quickly. And pretty soon, everyone was sharing their favorite quotes from “Airplane” and “The Naked Gun.” Will we ever see a time again when mass culture is shared so much? Can advertising, which has played its role in the culture, be a part […]
Here’s an amusing spot for Lexington Medical Center in West Columbia, SC. This one hits a little close to home. I actually fell through my parents’ attic one time. They don’t build ’em like they used to.
I work in an office where we don’t have lots of crazy creative things you’d find in some agencies. But we do have a ping-pong table. Seems that’s a bit of a tradition, ginned up by old-school advertising in the post World War II era. Slate Magazine takes a closer look: How were thousands persuaded […]
The I-75 Project is a public art installation from Norm Magnusson. “Are they real?” is a question viewers frequently ask, meaning “are they state-sponsored?” Magnusson loves this confusion and hopes to slip a message in while people are mulling it over. These markers are just the kind of public art he really enjoys: gently assertive […]
PORTLAND–Kell’s Irish Pub, an historic spot in Old Town, is a cozy spot for today’s Portland Ad Fed Luncheon with Professor Deb Morrison from University of Oregon’s advertising program. Morrison’s new book with co-author W. Glenn Griffin, The Creative Process Illustrated: How Advertising’s Big Ideas Are Born, was published by How last month, and the […]
Mitch Spolan, Yahoo!’s Vice President of North American Field Sales, wants us to approach the digital ad space like the blank canvas that it is. He wants us to spatter paint on it, chew on it and maybe bleed on it. Presumably, because he’ll be more able to sell our creative output when we really […]
Photographer and director Neil Krug is promoting his new coffee table book, Pulp Art, and prints from the book with this commercial. PULP ART BOOK COMMERCIAL from Neil Krug on Vimeo. Krug has made music videos for Ladytron, Boards of Canada, Ratatat and others. He’s also worked with Burton Snowboards. I’m curious where he’ll go […]