Adpulp
Advertising News and Know-How
Do you get tired of reading about how the ad agency business sucks, and how no one wants to work in advertising any longer due to the long hours, low pay and lack of prestige? Personally, I see many of these sour takes on the industry as little more than ill-informed attempts to fill space. Digiday is running one of these "bitch and moan" sessions right now. Managing Editor, Shareen Pathak, posits: All …
Continue Reading about Nay Say All Day To Keep Ad People At Bay →
Do the coastal elites who work in Manhattan and L.A. ad agencies truly understand what motivates the people in the middle of the nation to buy hamburgers, life insurance policies, and pickup trucks? Clearly, the best of them do. So, is there anything to the claim that agency staffers need an education in Red State America? Patrick Coffee, senior editor for Adweek, travelled to Nashville recently to meet Paul …
Continue Reading about Can Agencies In Blue States Relate To Shoppers In Trump’s America? →
Laura Fegley recently left her role as executive creative director of BBH NY to take up the same position at Minneapolis agency Colle + McVoy. The Drum asked her a few questions about the move. One question in particular is worthy of further exploration. What’s the most exciting trend you’re seeing in advertising right now? Honestly, the most exciting thing to me right now is that advertising doesn’t know what …
Ad people, like most people, love to bitch and moan. I can hear the collective groan now: Whoa is me, I have another dumbass client with another idiotic demand that subtracts value from 'the work.' Maybe there are many good reasons for this sour-faced condition. Or maybe ad people are choking on self-importance. Ask yourself what a lobby full of trophies truly says about your agency? Does it say you're …
Continue Reading about Better Agency/Client Relationships Rely On Open And Honest Dialogue →
Editor's Note: I am excited to introduce Mark St. Amant to our readers. Mark is an accomplished ad guy and author of two books about sports. He lives in Boulder, CO. Human Centipedes And Other Nastiness Right now, more than any other point I can recall in my 25-year (yikes) career, the Advertising industry is quite simply the worst it’s ever been. The. Goddamned. Worst. Apologies to all the kids, puppies and my …
Continue Reading about Why Working In Advertising Sucks And What We Can Do About It →
Brands need YouTube content and advertising, but where do they turn to procure this modern form of communications currency? Ad agencies are changing, but few have crossed the bridge from making TV for a passive audience to making video for an active, empowered audience. One way to find a video provider is to discover who is behind YouTube advertising sensations like Orabrush. As it happens, Orabrush's …
Continue Reading about Holy Tongue Cleaners, Orabrush Team Spins Off →
Portland is known the ad world over for Wieden+Kennedy and Nike. But there is another Portland lurking beneath the Swoosh. It's mostly a tangled world of small shops fighting for table scraps and relevance beyond Oregon. Mostly, I say, because there's yet another unheralded Portland agency world that is thriving. Three of Portland's five largest agencies are direct response marketers. At the top of this list is …
Continue Reading about Portland’s Direct Response Agencies Are In The Money →
All episodes of Ad Chatter are now available on Buzzsprout \ Apple Podcasts \ Spotify \ Stitcher \ Amazon Music \ Google Podcasts \ iHeartRadio
