According to The Wall Street Journal, Fallon London is exempt from the recent pains felt in Minneapolis. Fallon's London office, with 175 people, has won accounts in the past year including Wal-Mart Stores Inc.'s United Kingdom business, Cadbury Schweppes PLC and Eurostar Group. As a result, the office's billings have doubled to £120 million, or about $245 million. By contrast, the Minneapolis-based creative …
Microbenefits
Agency Spy (which has been acquired by Media Bistro) points to a Seattle Times story on Avenue A/Razorfish. Employees at interactive advertising agency Avenue A | Razorfish had a couple of questions on their minds when they heard this spring that their parent company, aQuantive, was to be acquired by Microsoft: Do we get to keep our Macs? And will we be getting the same benefits as Microsoft employees? The Macs …
Dell To Pay Big Bucks For Unrealized Promise of Integration
Dell will spend $4.5 billion over three years with holding company WPP, which will "go into business" with Dell by creating a new agency brand that will ultimately be available to other clients. According to The Wall Street Journal: One condition laid down by Dell in the review was that the companies vying for its business figure out a way to foster more collaboration between the people who create ads for TV and …
Continue Reading about Dell To Pay Big Bucks For Unrealized Promise of Integration →
Bay Area Allure Is Strong
Ad Age looks at two agencies opening outposts in San Francisco—Olson and R/GA. image courtesy of Flickr user, http2007 Harold Sogard, vice chairman, Goodby Silverstein said, "I welcome R/GA to the center of true creativity." Olson CEO John Olson said, "We, for one, like it there. The people who share our beliefs are there and the talent vein is so rich." I hear that. …
Publicis Gets Its PR On
This month's Fast Company has quite the puff piece on Publicis and its assorted ventures, including Digitas, Droga5, and how it's all coming together. Here's a choice nugget you may not have known about Digitas and its CEO, David Kenny: Kenny has focused on transformative, systemwide initiatives since arriving at Publicis. In May, he rolled out a digital production company called Prodigious Worldwide, which uses …
Anomaly Loses A Client, But What About The Products?
Although I'm very fuzzy on how the compensation models are set up, I've been intrigued by agencies like Anomaly that have pursued other means of revenue than writing ads. This story in Adweek mentions that Anomaly has lost Virgin America, but because of the unusual business arrangement, things sound complicated: Virgin America's split with the incumbent will take effect in January, said Jason DeLand, a partner at …
Continue Reading about Anomaly Loses A Client, But What About The Products? →
Minneapolis Agency Heating Up
Minneapolis-based Olson -- which employs about 100 people -- has been on a tear lately. The shop has picked up three accounts in a 60-day stretch. The latest win is Ohio-based Fifth Third Bank, the nation's 13th largest bank and a $30 million dollar account. Olson also picked up creative chores on Allen-Edmonds shoes and Starkey Laboratories' hearing aids. "The energy at Olson is contagious," Olson President Kevin …
Have A Napkin
I like it when an agency uses its creative facility to make something other than ads. It needn't be a world-changing idea. Sometimes something simple, but elegant, can do the trick. Euro RSCG New York has accomplished this with their new Napkin Notebook, available exclusively at Museum of Modern Art. …