Adpulp
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I remember back about 10 years ago, Creativity Magazine used to spotlight a new, whacked-out Cliff Freeman commercial every month. There were a bunch of classics back then. And they used to keep a big card table in the lobby to display all the One Show Pencils they won. So it's a little strange to find them send out press releases that make a big deal of smaller awards shows: Cliff Freeman & Partners, an …
Continue Reading about For Cliff Freeman, Any Award Is A Good Award →
By David Burn
Gregory Solman of Adweek claims that Austin-based GSD&M Idea City is getting some swagger back in its boot step after some tough account losses. image courtesy of Flickr user, andreanna Solman also examines the shop's "Purpose Branding" platform: For GSD&M, COO Duff Stewart, said, "purpose-based branding" meant helping Southwest Airlines understand that it was "not in the airline business but the freedom …
By David Burn
I remember thinking about five or six years ago how if I went to a digital shop, I'd be pigeon-holed in their creative cul de sac. WRONG! According to Ad Age, digital shops are now beating traditional shops for agency-of-record status. While most clients still seek best-in-class specialists for every discipline, more are showing interest in digital agencies to serve as the lead on integrated communications efforts, …
"Clients get the advertising they deserve." I trot out that one a lot, and former Comcast CMO, Marvin O. Davis, explores the issue further in a great Adweek column: I recall an occasion when I was traveling with several company executives. Everyone was expressing their opinion on their favorite and least-favorite company commercials. When I mentioned a few ads I didn't particularly like, one exec was startled and …
I haven't had enough caffeine this morning to wrap my head around this, but Bob Jeffrey, CEO of JWT, writes on the Huffington Post that ideas can truly come from anywhere in today's global, uh, globe: Last week, as fears of a prolonged consumer recession multiplied, I spent a challenging day with undergraduates at Brown University, exploring my belief that the future of marketing communications lies in ending what I …
Continue Reading about Here’s A Phrase For You: “Idea Racism” →
By David Burn
Old World Agencies, I write this to you at the risk of sounding grumpy, but I must ask you a simple question. Why does it take you so many people to do what you do? With warm regard, Inform Ventures [Editor's note: this is an abbreviated form of the message that I received] …
By David Burn
Doug Lowell of ID Branding is a big fan of Seattle's Wexley School for Girls. This place - hard to call it merely an advertising agency - is one of a handful in the country that gets the new model of media-agnostic brand experiences. Portland Ad Fed present Ian Cohen and Brian Marr from Wexley for lunch on Nov. 6th at The Nines Hotel. Lunch is $45 for PAF members and $60 non members. …
By David Burn
Jim Bob? Yes, Jim Bob. jimbobkrause to be exact. It's the creation of Dallas ad couple Jim and Candace Krause. According to Adweek, former Leo Burnett creative partners Jim Ferguson and Bob Shallcross have reunited and joined the Krauses as partners in the new entity. Q. How did you hook up with Krause? Ferguson: I've known Jimmy off and on -- not professionally, but socially. He's had Krause & Young [in Dallas] …
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