Over at BusinessWeek, Jon Fine examines the impact of FlavorPill. Flavorpill was once a list of cultural events that co-founders Sascha Lewis and Mark Mangan sent out to a few pals in New York. It's now an e-mail that goes out to a few hundred thousand subscribers in four U.S. cities and London. It owns five other Web properties, including music site Earplug and art site Artkrush. What DailyCandy is to fashion, …
San Francisco Creative Team On High Fiber Diet
“We’ve hit a milestone here at Hub,” says DJ O’Neil, Founder/Creative Director of Hub Strategy. “We used the word “poop” in two different ads in the same month, for two different clients in two different mediums. On top of that, we used the word “poop” cleverly in a new business pitch. We are all extremely proud.” …
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Doner Finally Gets A Website
Six months after I wondered why Doner was seemingly the only ad agency without a website, now they've got one. Check it out. Was it worth the wait? …
Bogusky Blends In
Crispin Porter + Bogusky's new Boulder, Colorado office is bandwidth-rich, to put it mildly. In the middle of a long article about the agency's move to Mork and Mindy's hood, Adweek reveals how the two offices plan to use technology to stay in touch. Off to the side of the lobby, parked outside a corner office, a double-screen monitor projects the party under way. With a camera mounted on top, the unit serves to keep …
Are Interactive Creatives Working In Their Own Ghetto?
Normally, an agency like Fallon doesn't have to go around placing classified ads to entice people to join its creative department. But, as as we noted a while back, interactive creatives are much in demand. So Fallon has placed an ad on CreativeHotlist for an interactive copywriter. Fallon would like to hire a writer. But not just any writer. We're looking for an interactive writer, which at Fallon means something …
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Goodby Rides Again
Goodby's latest effort for HP, wherein "the computer is personal again" is good stuff. Adfreak's Catharine P. Taylor calls the work "an artful paean to how personal our computers have become, stuffed with our journal entries, MP3 files and vacation photos." According to iMedia Connection, this is HP's first-ever global marketing campaign for its Personal Systems Group. HP's personal computer market share is 15.7 …
Medium-Sized Omnicom-Owned Shop (Where I Once Toiled) Is Now Better Than Good, According To An Institute That Knows
Great Place To Work Institute and the Society for Human Resource Management named The Integer Group 9th best medium size company to work for. They also named Bridge Worldwide 9th best small company to work for. Matt Bergantino, a contributing writer here, and a friend, works for Bridge. I used to work for Integer, twice. The old Battleship on 6th Ave. First, allow me to congratulate Matt for working at a great …
Crispin, The Book: Coming Soon To Every Mediocre Agency CEO’s Desk
Back when Cole & Weber was on a hot streak, I interviewed at an agency whose CEO said, "We want to be the next Cole & Weber." Of course, he had no idea what that meant or what it would take to make that a reality. So you can bet that when Warren Berger's book Hoopla: A Book about Crispin, Porter & Bogusky hits the streets in September, folks running mediocre agencies across the land will rush to get a copy and tell …
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