Adpulp
Advertising News and Know-How
Seattle-based copywriter, author, and educator, Dan Goldgeier, and I recorded a pilot episode of Adpulp's new podcast today. We've previously recorded and shared video segments. This is pure audio. We discuss four timely topics on this pilot episode: Hill Holliday's newly stated commitment to diversity and inclusion The NBA is out on strike 300 Pizza Huts about to close A wildly popular …
Continue Reading about Ad Chatter, The Podcast: Change Isn’t Coming, It’s Here →
In this eighth edition of Ad Chatter from Adpulp.com, Dan Goldgeier and I discuss creativity's role in the marketing communications mix, plus TV spots from MLB, Cascade (P&G), Care.com, and Mobil 1. https://youtu.be/Yp70uKT8Bl0 The first topic of discussion is an article called The New Formula Fueling Modern Marketing, written by Christopher Jablonski of Adobe and published by ANA. IN the article Jablonsky …
It's summer but it's like no summer we've ever known before. Due to the pandemic and resulting confinements, even the simple act of going to the park or briefly chatting with a neighbor are real pleasures and moments we now savor. The simple pleasures are not so simple when it's dangerous to be in public. Dan Goldgeier and I discuss... https://youtu.be/sjH7wz0ep0A Thank you for taking the time to hear us …
Continue Reading about Ad Chatter, Edición 7: Longing for Summer and Some Sense of Normal →
George Floyd's brutal killing and the aftermath make it difficult to focus on work, right now. It's a time for sorrow, tears, and eventually redemption. As individuals, we are all at different places on the grief scale. On the far extreme, some people are not grieving at all. Presumably, this is the America they want and voted for and will vote for again. The rest of us are hurting, and it is natural that we show it …
In this fifth edition of Ad Chatter from Adpulp.com, Dan Goldgeier and I discuss new commercials from Lexus, Specialized Bikes, and Walmart. Plus Austin-based artist and ad man, Chad Rea, gets a shoutout, along with the new online portfolio school, rAdvertising. https://youtu.be/xERqgxBFpzg I meant to call Chad's former agency 86theonions by its proper name, but I slipped and said 86andonions. Bad …
Continue Reading about Ad Chatter, Edición Cinco: Walmart’s New Resident Poet, Plus, Plus, Plus →
NASCAR is racing again on Sunday at the legendary track in Darlington, SC. There will be no fans in attendance for the first time in the sport's history. It's going to be an interesting thing to see on TV and a clue to the near future of professional sports. In this new edition of Ad Chatter from Adpulp.com, Dan Goldgeier and I discuss the return of NASCAR and the commercial hubbub surrounding the race and the …
In this new episode of Ad Chatter, Dan Goldgeier and I discuss the economic impacts on the ad industry and how it's fast becoming a painful, nightmarish reality. Ad business cut 36,400 jobs in April https://t.co/A769r3Zktq pic.twitter.com/10GneNaZgS— Ad Age (@adage) May 9, 2020 We also discuss two commercials, one from ESPN and the other from Society Nine. https://youtu.be/3kSqA8hlL5w You are …
Continue Reading about Today’s Ad Chatter: The Ad Industry Shrinketh, Plus Two Sports Spots →
Yo, whassup? Have you seen Budweiser UK's new remix of the famous "Whassup?" spot from the late 1990s? In the following video, Seattle copywriter Dan Goldgeier and I discuss its merits, as well as the plusses and minuses of two other spots—one from Coors Light and the other from Etsy.com. https://youtu.be/J1uu8u_9q8Q Earlier this week, I wrote about how this is Etsy's moment, and I asked: What will you find …
Continue Reading about Ad Chatter: A New “Water Cooler” Discussion About Advertising →
All episodes of Ad Chatter are now available on Buzzsprout \ Apple Podcasts \ Spotify \ Stitcher \ Amazon Music \ Google Podcasts \ iHeartRadio
