Did you know that Budweiser employees have donated over 79 million cans of water to communities hit hard by natural disasters? In 2017 alone, Anheuser-Busch in partnership with the American Red Cross donated nearly 3 million cans of clean drinking water.
The community service projects are the subject of the beer brand’s new Super Bowl spot.
Set to Skylar Grey’s rendition of the iconic song “Stand by Me,” which was recorded and performed for Budweiser, the commercial takes viewers into Budweiser’s Cartersville, Georgia brewery (home of the emergency water program) and features Kevin Fahrenkrog, general manager of the brewery and an Anheuser-Busch employee for nearly 30 years.
Credits: DAVID The Agency in Miami