Portland ad agency, Borders Perrin Norrander isn't about to let Goodby have all the fun this political season. BPN and their digital arm, Pollinate Media, are saying that Things Are Fine, but they don't mean it. [via Communication Arts] …
Ignorance Is Also Viral
Sometimes I pause to ask myself just how many "Americas" we have in this country. There's the America that Reagan idealized in his shining city upon a hill. As Joe Bageant reminds us in his book, Deer Hunting with Jesus, there's also the a large backwoods America, where all kinds of strange ideas take root. Today's Washington Post takes us to one of the Bageantian hamlets that are hard for some urban, coastal …
Twitter Is So Fresh We Don’t Know How To Cook It
Faris Yakob went to Oxford. I imagine that's where sentences like these come from: The fact that you can microbroadcast phatic affection enables the formation of larger number of weak social ties. Or something. I can't pretend to know what it means. But I can ask Faris, or you, for an explanation. …
Continue Reading about Twitter Is So Fresh We Don’t Know How To Cook It →
River West Lofts Soon To House Beer Execs
How many meetings have I attended at the brewery in Golden? You can go right from the pitch, downstairs to the tasting room where tours end and free beer begins. You might say it's a tradition, one that many Integer employees still practice. But all that is about to change. According to USA Today, MillerCoors is moving into new digs at 250 South Wacker Drive in Chicago's Loop district by next June. Some 400 employees …
Continue Reading about River West Lofts Soon To House Beer Execs →
News Business Needs New Engine
David Carr of The New York Times paints a bleak, sorely accurate, picture of the print media business today. It’s been an especially rotten few days for people who type on deadline. On Tuesday, The Christian Science Monitor announced that, after a century, it would cease publishing a weekday paper. Time Inc., the Olympian home of Time magazine, Fortune, People and Sports Illustrated, announced that it was cutting 600 …
Brand Guys Are Tied Tight
Steffan Postaer has just compared advertising to fly-fishing. Norman Maclean would not be pleased. Brand advertising in its highest form is like fly-fishing: sleek, urbane, wise. Think glorious anthems, the launch of new campaigns. Fishing with lures is one step down. It’s brand advertising, packaged and distilled. Though not a lavish opus, it still requires craftsmanship. Grinder TV, the churn and burn of most …
Today In Twitterverse: Reverse Mentoring @Edelman
Amanda Mooney works as an account exec in the Chicago office of Edelman. …
Continue Reading about Today In Twitterverse: Reverse Mentoring @Edelman →
GSD&M Idea City Has The Right Idea
Gregory Solman of Adweek claims that Austin-based GSD&M Idea City is getting some swagger back in its boot step after some tough account losses. image courtesy of Flickr user, andreanna Solman also examines the shop's "Purpose Branding" platform: For GSD&M, COO Duff Stewart, said, "purpose-based branding" meant helping Southwest Airlines understand that it was "not in the airline business but the freedom …
