Anyone who has spent significant time blogging can tell you what an obsession it can become. It's an obsession I'm looking very closely at these days, as peering into this screen for hours on end is not the smartest thing I've ever chosen to do. But there are people, like Fred Wilson, who are much more obsessive than me. Wilson's in Hawaii on family vacation right now. To squeeze in a post, he takes his Crackberry on …
Barkley Pedals A Lifestyle
Barkley is sponsoring a bike racing team to the tune of $50,000, according to Stuart Elliott. The goal of the agency’s stake in the Hincapie Barkley development team is meant to deliver experience in sports marketing as well as access to consumers who are young — or young at heart. “It’s a great way, a unique way, to get information we can use for existing clients or new clients,” said Brian Brooker, chief executive …
Blog Has Four Letters. Work Has Four Letters. Coincidence?
Michael Arrington says that $25 million was invested in blogs and blog networks in 2007. He doesn't see it as a good sign. I believe the money is being, for the most part, wasted. If a VC hands you a check, their intention is not to hang around for 20 years while you build a nice lifestyle business for yourself. What they want to see is an exit, preferably a 10x or higher exit, within 3-4 years. But something tells …
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Perfect Coffee Is The Exception, Not The Rule
Do you want to hear about Starbucks' new social networking site, or the new espresso machines they're planning to roll out? The Wall Street Journal has that information. I have different information. Last week in Austin I asked myself, besides Jo's, where might a true espresso fiend venture. The answer wasn't hard to find. image courtesy of Flickr user, nieve44 Caffé Medici is an espresso and coffee house located …
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Reveal Your Process (If You Have One)
Do you want to let academics who study the creative process as it relates to advertising inside your award-winning head? If so, operators are standing by at PureProcess.net. …
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Ride The Barkley Rocket To Another Reality
The Daily Biz points to Barkley's Mentorship Program, which is "dedicated to advertising enlightenment and transformation." Barkley claims that "qualified students will come to Kansas City to live, learn and create amazing work in an advertising utopia." Which leads me to wonder what qualities an advertising utopia might embody. Maybe there'd be no bad ads there, or even better, no ads at all. …
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Looks Like Irony Jumped The Shark In Vegas
The city of Las Vegas welcomes all kinds, including douchebags. [via Shabooty] …
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Smoke And Rails
Paul Johnson, writing for Ad Age's Small Agency Diary makes a good point about interactive capabilities at traditional shops. There are a lot of ad agencies talking a mean game and touting their capabilities in pitches. To paraphrase the head of a web-development firm (after I plied him with a few cocktails), 90% of the small agencies out there chasing interactive business have one guy on staff who knows anything, …
