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Yo Philly, Your Steak Just Got Demoted To A Burger

Philly_Speak.jpg

Mendelsohn/Zien, Los Angeles is out with a new Hardee’s spot. This time there’s no soaped up waif feeding her face, just a guy who talks Philly with his mouth full. Hence, the need for subtitles.

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About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.

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  1. Mike H. says

    Wow, this soooo reminds me of when Jack in the Box did the same thing when they rolled out a cheesesteak a few years ago. “I soaked up Philly like a sponge!” said the guy with the mullet. Do they even sell a cheesesteak anymore?