World Wide Web Of Women

Women like to share more than men.

I know you need to see no proof for this position, but here’s some data to consider anyway:

The gender disparity on Twitter and LinkedIn is particularly dramatic. All good things to know when crafting campaigns with a social element.

Source: The High Low

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.