TBWA/Vancouver won a Bronze Clio for this outdoor board.
While I’d love to see outdoor advertising vanish from the earth, we may as well do something fun with it until that post-apocalyptic day comes.
By David Burn
TBWA/Vancouver won a Bronze Clio for this outdoor board.
While I’d love to see outdoor advertising vanish from the earth, we may as well do something fun with it until that post-apocalyptic day comes.
David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.
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The bleak yellow rectangle still makes it look sleazy, though, and the rainbow effect is wasted during the day. It’s a cute idea, but it seems unfinished.