Video Is Gold For Gary V.

In pursuit of a winning testimonial, Viddler was wise to visit the home of Wine Library in Springfield, New Jersey. Because that’s where Gary Vaynerchuk works!

I love how Vaynerchuk says, “The wine world needs an advocate, the wine world needs me. They need the person who knows about wine but doesn’t want to be a jerk about it.”
I feel the same way about advertising. Now, if I only had the on-camera presence to go with it…
[via GaryVaynerchuk.com]

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.