Tina Fey—The Clown Who Juggles


Warning! Typical press release language to follow:
Juggling pressures from work and home life, from snake wranglers to putting out fires, Fey seeks a moment of refuge through the American Express customer care representative who frees her of liability for a fraudulent charge made on her American Express Card.
“I’m so excited to be a part of the American Express ‘Are you a Cardmember?’ campaign,” said Tina Fey. “I have to say, I think this is more exciting than playing on the US Open … for me, cause I would totally lose.”

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.