This Industry Reporter Is On Point

Martin Mayer, author of Madison Avenue, U.S.A. and 34 other non-fiction books, including The Schools (1961), The Lawyers (1967), About Television (1972), The Bankers (1975), The Fed (2001), and The Judges (2005).
Here he is in an interview from 1987, talking about the writer’s life and emerging trends in media (the program is almost an hour long–but it’s well worth the investment).

For a conversation that took place 23 years ago, I’m pleasantly surprised with just how timely, or timeless, it is.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.