Blogs are being discussed just about everywhere in mainstream media today. CNBC and other news programs have even begun to feature bloggers like Ana Marie Cox, a.k.a. Wonkette, as talking heads. Now wiki is having its day in the sun. Business Week and Red Herring recently ran articles on this open source publishing technology.
While speaking yesterday with Sun Times advertising columnist, Lewis Lazare, I mentioned my efforts to bring the power of wiki (and other Conversational Media tools) to branded communications. I’m not sure how well I described wiki’s potential upsides, but tech startup Jotspot does a wonderful job of outlining the many uses.
Shawn Hartley says
More info on JotSpot for you. JotSpot was brought to life by Joe Kraus, one of the founders of Excite. He’s also blogging about the startup process and entrepreneurship in general at Bnoopy.