Selling To Your MySpace “Friends”

The New York Times ponders the question: is having a lot of friends on MySpace better than having a record deal?
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Tila Tequila, who has 1.7 million “friends” on the News Corp.-owned site is about to find out. Her new single “I Love U,” produced by the rapper Lil Jon, will be released on iTunes tomorrow.
Ms. Tequila, a onetime model for Playboy.com rejected offers from record companies and is hoping that her MySpace fame can help her break into the business on her own.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.