The Jihad Is Over–In Ohio, At Least

Not exactly a surprise ending. From NBC4 in Columbus, Ohio:

A car dealership’s tongue-in-cheek radio advertisement declaring “a jihad on the automotive market,” will not be aired, according to a press release issued on Monday from the Ohio chapter of the Council on American-Islamic Relations.
An official with Dennis Mitsubishi told CAIR-Ohio that the dealership has issued an apology for any misunderstanding caused by “an attempt at humor that fell short.”
In a statement, Dennis Mitsubishi owner Keith Dennis said his company ultimately decided not to air the spots.
“The public reaction to this story has been significant,” Dennis said in the statement. “A large number of people have contacted us. Lots of them have seen the humor we were trying to convey, but far too many were clearly bothered by it. This was simply an attempt at humor that fell short.
“I wish to offer my sincere apology to anyone who was offended. We do not wish to alienate anyone in our community — all of whom are potential customers.”



About Dan Goldgeier

Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.