Super Bowl XLV Commercial: Test Baby


Why rent a home with HomeAway.com for your next vacation? “Because hotels hate your guts.”
I like copy that bites, and the above line is a juicy bite, even though it’ll be hard to hear that line over all the loud conversations at today’s Super Bowl parties.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.