Super Bowl XLV Commercial: Test Baby


Why rent a home with HomeAway.com for your next vacation? “Because hotels hate your guts.”
I like copy that bites, and the above line is a juicy bite, even though it’ll be hard to hear that line over all the loud conversations at today’s Super Bowl parties.

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.