Spread Real Wings If You Want To Fly

I thoroughly enjoyed reading about Garden & Gun’s new editor, Sid Evans, in The New York Times this morning.
Here’s the heart of the piece:

“There’s a kind of arrogance here that anybody who’s not in New York isn’t here for a reason,” Mr. Evans said last week over elk chops and bourbon at Henry’s End, a restaurant in Brooklyn Heights near his apartment. “You really do begin to believe it, that the only smart people in the media are in New York.”

The same arrogance in media exists in advertising, despite the fact that many of the nation’s best agencies exist in Miami/Boulder, Portland, Minneapolis, Seattle, Richmond, Boston, Austin and San Francisco.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.