Spotlight on NW Creative: Bacon Masters Bring The Sizzle

Bacon tastes good. Working from that simple premise Portlanders Scott Kventon, Jason Glaspey and Michael Richardson started online retailer Bac’n as a side project last year and the site splattered grease right out of the pan.
Today, Bac’n, The Oregonian and Silicon Florist reported that Coastal Vineyards of California, a gift basket retailer that has its own online bacon business — Bacon Freak — bought the startup. Terms were undisclosed.
But the Bac’n tale isn’t cooked reports Oregonian tech writer, Mike Rogoway. Kventon and Glaspey are collaborating on a book for Peachpit Press, Makin’ Bac’n: From idea to startup in 21 days.
Entrepreneurs can build a perfectly good business, Kventon says, if they’ll focus on providing a discrete service and on doing it well — without fretting about technical perfection.
“Set some deadlines for yourself,” Kventon says, “and just go.”
Interestingly, Glaspey has started to promote another kind of diet entirely.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.