Spotlight on NW Creative: Bacon Masters Bring The Sizzle

Bacon tastes good. Working from that simple premise Portlanders Scott Kventon, Jason Glaspey and Michael Richardson started online retailer Bac’n as a side project last year and the site splattered grease right out of the pan.
Today, Bac’n, The Oregonian and Silicon Florist reported that Coastal Vineyards of California, a gift basket retailer that has its own online bacon business — Bacon Freak — bought the startup. Terms were undisclosed.
But the Bac’n tale isn’t cooked reports Oregonian tech writer, Mike Rogoway. Kventon and Glaspey are collaborating on a book for Peachpit Press, Makin’ Bac’n: From idea to startup in 21 days.
Entrepreneurs can build a perfectly good business, Kventon says, if they’ll focus on providing a discrete service and on doing it well — without fretting about technical perfection.
“Set some deadlines for yourself,” Kventon says, “and just go.”
Interestingly, Glaspey has started to promote another kind of diet entirely.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.