Spotlight On NW Creative: I2PA

Rogue Ale’s Imperial India Pale Ale (I2PA) has received 25 awards for what’s inside the bottle. Now, they’ve received an award for the bottle.
Rogue’s 750ml black ceramic Imperial bottle was one of the two packages to win a Gold Medal at BEVERAGE WORLD’S 12th Annual Best in Beverage Packaging contest. The Other Gold Medalist was Pepsi Raw.
Celebrating its second century, Rogue Ales is an Artisan Varietal Brewery founded in Newport, Oregon in 1988. Rogue is distributed nationally and in 20 countries.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.