Sleeping With Sharapova

Octopus Drop Kick reports on this truly odd brand extension (that steals from Nike and a famous athlete all at once).
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A Japanese company is offering pillows shaped like tennis star Maria Sharapova’s breasts and lap.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.