Saturday Night Live Parodies Real Commercials. Verizon Gets That Backwards.

Every now and then, a commercial on TV stops me in my tracks, even when it’s on in the background.

This one from Verizon sure did:

Why? Because I saw this idea done originally on Saturday Night Live:

Ironically, when I first pulled this up, there was a pre-roll spot for Sprint before this SNL video.

Does it take basketball-sized balls to walk into a client’s office and present them with a rip-off of a Saturday Night Live parody commercial? Or is it some sort of twisted genius move? For people who liked SNL in the early 90’s, the recall trigger is immediate.

And above all else, I still miss Phil Hartman.



About Dan Goldgeier

Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.