The manual Rubel speaks of–“Social Computing: How Networks Erode Institutional Power, And What to Do About It” from Forrester–costs $299. So, I think I’ll pass. However, I will study the chart, he kindly provided.
About David Burn
Co-founder, editor, and publisher of Adpulp.com. David wrote his first ad for a political candidate when he was 17 years old. She won her race and he felt the seductive power of advertising for the first time. Today, David is a creative director in Austin, Texas.