In July, we took note of Pepsi’s unusual willingness to accommodate Argentine soda drinkers. Now, Creative Social and Digital Buzz Blog point to this video case study.
Pecsi Case from BBDO argentina on Vimeo.
By David Burn
In July, we took note of Pepsi’s unusual willingness to accommodate Argentine soda drinkers. Now, Creative Social and Digital Buzz Blog point to this video case study.
Pecsi Case from BBDO argentina on Vimeo.
David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.
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