Adland and The Telegraph point to this brilliant advertising idea from 21-year old university student, Alex Tew.
Tew, 21, who is due to go to Nottingham University next month to study business management, launched www.milliondollarhomepage.com in an attempt to raise enough money to pay for the three-year degree course.
Companies can buy one or more boxes for $100 each (£54) and cover it with a logo, which, when clicked on, transports web users to the customers’ own site.
Within days of the website being set up the address began appearing on chatrooms, and dozens of firms had signed up. The site now carries 240 advertisements and has 30,000 hits a day.
