Preston Peeks Into Surreal Worlds

Diane Pernet on HRN PRSTN
Heron Preston is a Junior Strategist at Naked Communications in NYC. He’s also a man with a video cam and a YouTube page full of bare insights.
Preston offers video interviews with Piers Fawkes of PSFK, Daniel Cherry of Wieden/NYC and Harry Bernstein of Berlin Cameron United, to name a few. Please watch them all. Having just done so, I’m struck by how exposed Preston’s subjects are. It’s as if these are scripted vignettes by a protégé of Christopher Guest, not biographical sketches. Perhaps, they are. Stranger things have happened on the internets.
[via Agency Spy]



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.