Ad Age executive editor, Jonah Bloom, recently had breakfast with former Ogilvy President Rick Boyko.
I voiced my anti-ad-school prejudices, a slightly risky proposition given that Boyko now runs such an institution, the VCU Adcenter.
My slightly nervous salvo went something like:
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Down at the bottom of the article is the revealing part:
The more things change the more they stay the same. If you’re an aspitiring creative and you have big ideas, then they need to show up in your book.