McD’s Uniform Change Year’s Top Story

AdAge.com published nearly 3,000 news stories and features on advertising, marketing and media topics in 2005.
“MCDONALD’S PLANS TO REINVENT EMPLOYEE UNIFORMS” is the most viewed story of the year. But you can’t view it now, unless you agree to pay for it.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.