Dorito’s Crash the Super Bowl competition is fully underway and some of the finalists aren’t bad. For example:
Sadly, the same can not be said for Chevrolet, which is about to put this piece of “consumer” generated crap on the air:
About David Burn
David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.
Not sure why you think the Chevy spot is worse than the others. They all actually appear to have been created by the same person, with sophomoric, doltish humor.
I see your point.