Lenovo: For Those Who Do

I like the hectic pacing of these new spots for Lenovo from Saatchi & Saatchi/NY.

I also like how in the band spot, the copywriter name drops indie rock Omaha, home of Saddle Creek Records.

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.