Lenovo: For Those Who Do

I like the hectic pacing of these new spots for Lenovo from Saatchi & Saatchi/NY.

I also like how in the band spot, the copywriter name drops indie rock Omaha, home of Saddle Creek Records.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.