Is The 95 mph Slider McCain Can’t Handle

That Obama has savvy marketers on his side goes without saying. Their latest effort, is a microsite with a macro payoff. For there could no better time to paint McCain as a reckless Reagan-inspired deregulator.

In the mini-documentary above, Obama’s team skillfully connects the dots between the S&L scandal of the 1980s and today’s pressing problems on Wall Street. Much to McCain’s chagrin, they also show that the Arizona politician has consistently been on the wrong side of these weighty issues.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.